Ally. 4 yrs
Chief Barketing Officer
Tongue out, unbothered, and brutally honest about which ideas are any good. Ally sits in on every brief, naps through every bad one, and somehow still has better instincts than most account directors.
Wagging Tongue Marketing
gets people talking.
Then keeps them at it.
Wagging Tongue is a freelance marketing studio based in St Kilda, run by two people and one very opinionated dog who thinks she’s in charge and honestly, she probably is. We work with small businesses and local brands who are good at what they do and want their marketing to show it.
Two humans and a dog●
We've been your customer●
Good at what you do. Leave the rest to us●
Ally approved●
Get people talking●
Two humans and a dog●
We've been your customer●
Good at what you do. Leave the rest to us●
Ally approved●
Get people talking●
§ About
A bit about us.
Real people, real experience. That's the advantage.
Between us we've spent decades in customer-facing roles across a stack of different industries. We built Wagging Tongue for the business owners who are flat out doing what they're good at and just need someone to handle the marketing.
Cherie.
Copy & customer experience
Cherie has spent years in knowledge management and customer experience, which is a fancy way of saying she knows what people actually want to hear and how to say it so they listen. She writes copy that doesn't sound like it was generated, templated, or written by someone who has never met a real customer. Which, frankly, is rarer than it should be.
Paul.
Strategy & commercial
Paul started with a toolbelt and ended up in the boardroom, which means he has genuinely zero patience for overcomplicated strategies that don't work in the real world. He has spent years in customer-facing and business consulting roles across industries most agencies have never set foot in. He brings the kind of commercial thinking that only comes from actually doing the work at every level. Also, he keeps Cherie's big ideas financially responsible. Someone has to.
§ Services
What we offer.
01
Copywriting
Words that sound like you on a good day. Web copy, emails, social captions and ads written by someone who genuinely likes language.
Web copySocialAds
02
Newsletters and flows your customers don't immediately bin. Less sell-sell-sell, more reasons to keep opening.
NewslettersFlows
03
Graphics
Simple, clean graphics in your brand colours ready to post. No design degree required on your end.
SocialBrand
04
Logo
Sometimes your logo just needs a tidy rather than a full rebrand. We can do that without making it a whole thing.
TidyRefresh
05
Web design
New builds, landing pages and refreshes for small businesses who want something that looks good and works.
New buildsLanding pagesRefreshes
Got something in mind that's not on the list? . If we can do it we will, if we can't we'll tell you straight.
§ Why usWhat you get
What you get
that you won't
get elsewhere.
01
You're good at what you do.
The marketing can be the bit that gets away from you. That's where we come in.
02
No fluff.
You tell us what you need. We do it. That's about the size of it.
03
You stay in your lane.
Run your business. We'll handle the stuff that keeps sliding down the to-do list.
04
Ally didn't choose the rescue life.
The rescue life chose her. She showed up, took over and has not looked back. Our Chief Barketing Officer.
§ Kind words
Our people are.
Small businesses, sole traders and independent brands. People who built something worth talking about and just need someone to help them say it.
Want examples? Just AskWe'll send the relevant ones.
§ Kind words
Copy that sounds like you on a good day●
Marketing run by humans who've been your customer●
Strategy that works in the real world●
Small business, local brand, big ideas●
Get people talking. Then keep them at it●
Copy that sounds like you on a good day●
Marketing run by humans who've been your customer●
Strategy that works in the real world●
Small business, local brand, big ideas●
Get people talking. Then keep them at it●
§ FAQRead this
Read this
before
you ask.
The questions everyone asks before the first call.
What makes Wagging Tongue different?+
We've been your customer. For real. For decades. We know what it feels like to be ignored, over-promised and underdelivered. We just decided to fix it.
Does Wagging Tongue take briefs or write them?+
Both. Sometimes the best brief is just someone saying "something's not working and I don't know what."
What does Ally contribute?+
Honestly? Better instincts than most. She's never once pretended to like something she doesn't. We could learn from that.
§ Get in touch
Don't hold your tongue. Ask Ally.
We're easy to get hold of. Cherie and Paul check their messages. Ally checks the snack cupboard.