Ally. 4 yrs
Chief Barketing Officer
Tongue out, unbothered, and brutally honest about which ideas are any good. Ally sits in on every brief, naps through every bad one, and somehow still has better instincts than most account directors.
Digital marketing for Melbourne small businesses
Wagging Tongue Marketing gets people talking. Then keeps them at it.
We're a freelance digital marketing studio based in St Kilda, run by two people and one very opinionated dog who thinks she's in charge and honestly, she probably is. Copywriting, email marketing, web design, logo design and graphic design for small businesses and local brands across Melbourne who are good at what they do and want their marketing to show it.
Two humans and a dog●
We've been your customer●
Good at what you do. Leave the rest to us●
Ally approved●
Get people talking●
Two humans and a dog●
We've been your customer●
Good at what you do. Leave the rest to us●
Ally approved●
Get people talking●
§ About
A bit about us.
Real people, real experience. That's the advantage.
Between us we've spent decades in customer-facing roles across a stack of different industries. We built Wagging Tongue for the business owners who are flat out doing what they're good at and just need someone to handle the marketing.
Cherie.
Copy & customer experience
Cherie has spent years in knowledge management and customer experience, which is a fancy way of saying she knows what people actually want to hear and how to say it so they listen. She writes copy that doesn't sound like it was generated, templated, or written by someone who has never met a real customer. Which, frankly, is rarer than it should be.
Paul.
Strategy & commercial
Paul started with a toolbelt and ended up in the boardroom, which means he has genuinely zero patience for overcomplicated strategies that don't work in the real world. He has spent years in customer-facing and business consulting roles across industries most agencies have never set foot in. He brings the kind of commercial thinking that only comes from actually doing the work at every level. Also, he keeps Cherie's big ideas financially responsible. Someone has to.
§ Services
What we offer.
01
Copywriting
Words that sound like you on a good day. We write website copy, landing pages and brand messaging for Melbourne small businesses that want to say the right thing without it taking over their week. No jargon, no filler, just copy that does its job.
Web copySocialAds
02
Email marketing
Emails your customers don't immediately bin. We create email marketing campaigns and sequences for small businesses that get opened, read and acted on. Welcome emails, re-engagement nudges and newsletters, we handle the lot.
NewslettersFlows
03
Graphic design
Clean, on-brand visuals ready to use. We create social media graphics, promotional materials and digital assets for small businesses that want to look professional without the agency price tag or the back-and-forth.
SocialBrand
04
Logo design
Your logo is usually the first thing people see. We create logo designs for small businesses and startups that work across every platform, print, digital and everything in between, and still look like you.
TidyRefresh
05
Web design
A website that does its job. We build clean, modern websites for small businesses in Melbourne and beyond that are easy to navigate, look great on mobile and are built with SEO in mind from day one. No unnecessary bells and whistles.
New buildsLanding pagesRefreshes
Got something in mind that's not on the list? . If we can do it we will, if we can't we'll tell you straight.
§ Local
Local at Heart. Marketing support from St Kilda to Melbourne and beyond.
Based in St Kilda, Wagging Tongue supports small businesses in St Kilda, St Kilda East, St Kilda West, Elwood, Balaclava, Windsor, Albert Park and across Melbourne. We help with copywriting, email marketing, web design, graphic design, logo design and practical digital marketing support. The people doing the work are the people you talk to.
§ Why usWhat you get
What you get
that you won't
get elsewhere.
01
You're good at what you do.
The marketing can be the bit that gets away from you. That's where we come in.
02
No fluff.
You tell us what you need. We do it. That's about the size of it.
03
You stay in your lane.
Run your business. We'll handle the stuff that keeps sliding down the to-do list.
04
Ally didn't choose the rescue life.
The rescue life chose her. She showed up, took over and has not looked back. Our Chief Barketing Officer.
§ Kind words
Our people are.
Small businesses, sole traders and independent brands. People who built something worth talking about and just need someone to help them say it.
Want examples? Just AskWe'll send the relevant ones.
§ Kind words
Copy that sounds like you on a good day●
Marketing run by humans who've been your customer●
They transformed my website layout while making the whole process easy and enjoyable. Professional, collaborative, and highly recommended. — Helen Spicer, Your Path Counselling●
Easy to communicate with, happy to take on feedback and made the whole process smooth and enjoyable. Highly recommended. — Vet Nurse Nat●
Small business, local brand, big ideas●
Get people talking. Then keep them at it●
Copy that sounds like you on a good day●
Marketing run by humans who've been your customer●
They transformed my website layout while making the whole process easy and enjoyable. Professional, collaborative, and highly recommended. — Helen Spicer, Your Path Counselling●
Easy to communicate with, happy to take on feedback and made the whole process smooth and enjoyable. Highly recommended. — Vet Nurse Nat●
Small business, local brand, big ideas●
Get people talking. Then keep them at it●
§ FAQRead this
Read this
before
you ask.
The questions everyone asks before the first call.
What makes Wagging Tongue different?+
We've been your customer. For real. For decades. We know what it feels like to be ignored, over-promised and underdelivered. We just decided to fix it.
Does Wagging Tongue take briefs or write them?+
Both. Sometimes the best brief is just someone saying "something's not working and I don't know what."
What does Ally contribute?+
Honestly? Better instincts than most. She's never once pretended to like something she doesn't. We could learn from that.
Where is Wagging Tongue based?+
We're based in St Kilda, Melbourne. We work with small businesses across the inner suburbs - Elwood, Prahran, South Melbourne, Albert Park, Windsor, Balaclava and beyond. And because most of what we do is done remotely, we work with clients all over Australia. If you're a small business who needs their marketing sorted, we're your people.
§ Get in touch
Don't hold your tongue. Ask Ally.
We're easy to get hold of. Cherie and Paul check their messages. Ally checks the snack cupboard.